An AI-driven framework to recognise, qualify and prioritise advertising leads
The challenge
DPG Media wanted to speed up and improve the sales process for advertising solutions. Commercial teams spent valuable time on leads with low potential.
What we did
Together, we developed an AI-driven framework that helps automatically recognise, qualify and prioritise high-potential leads across more than 90 funnels.
The result
Commercial effort is now focused where it has the most impact, with a scalable, repeatable model for every new funnel.
Read the full use case